Sunday, April 3, 2011

Ethnography Results - Week 8

This week, we return to Schotzi's one last time on Saturday night to watch The Conglomerate and Strawberry Jam. Both artists are very reminiscent of the 70s and 80s, with electronic keyboards and classical instruments.

We arrived at 10:00, and The Conglomerate had already gotten started with their act. There were less than twenty people at this time, and it appeared that most of them were involved with the band or were working at the bar.









By the end of their act, the amount of people had swelled to around thirty people. At this point I noticed that they were holding another big concert next door (you can see the float in the top right of the picture.) This may have had something to do with the sluggishness of the concert.







Then, at 11:30, Strawberry Jam came up. By the time they came on there were significantly more people, somewhere in the range of 50-60. I think this large jump in people in half an hour was due to the ending of the concert next door. There was also more interest than in the previous band, with more people clustered at the front, as you can see in the photo.






This shot, taken near the end of the concert, shows how intent the crowd was on the performance. By the end of the concert there were nearly 100 people in attendance, and a large majority were heavily focused on the band, with a lot of dancing going on.








I think that out of all the bands we watched for this project, this group was my favorite. Both of them had an original sound and felt quite developed as artists. If given the opportunity, I would definitely go to another performance of these two.

As far as the culture is concerned, Strawberry Jam had by far the most focus from the crowd out of any band that we have seen over the course of this project. I believe this is because they have been on tour the longest of any of the groups we have seen, and thus people came for the show instead of the bar. Thus, I think that for our project, we need to design a program that can help artists increase their presence and traction with people who go to concerts.

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